Today, women make up almost 50% of the American workforce and women entrepreneurship is on the rise. Yet still, a lagging environment for professional women across industries in America (and worldwide) is found in the findings of the 2016 study “Women in the Workplace” by LeanIn.Org and McKinsey & Co. which reveals women are still underrepresented at every corporate level.

The working world isn’t easy for anyone, but it can be especially challenging for women. We bring uniquely feminine ways of thinking and working to our respective professions. Sometimes those assets can be perceived as liabilities and we must take proactive steps to correct that misperception within ourselves and within the workplace.

By developing women’s mental toughness as an aspiring professional woman, you can transform the way you think and act to overcome barriers within yourself and within your industry while ultimately transforming the results you achieve both your life and career and as a woman.

Yet women can’t do it alone. Gender equality is hardly a “women’s issue,” it’s a human issue that has significant economic through societal impacts, both here in the US and on the global stage.  As employers and industry representatives, progressive companies and supportive associations play a vital role in giving space, voice and support to challenging AND changing outmoded stereotypes —  shifting the balance in favor of women empowerment and leadership — not just for more profitability and a competitive advantage, but for the greater performance and higher evolvement of humankind.

Why does mental toughness matter to women’s leadership?

“As professional women, we need to give up good girl personas and fully own that we can be powerful and influential leaders without being called a bitch.” ~ Bobbi-Jo Brighton, CST, LCI

Developing a person’s mental toughness is a necessary, yet often unknown or overlooked, precursor to successful leadership development.

Too often across training areas, coaching and mentoring efforts fall short or fail because the underlying deep-rooted psychological and neuro-biological matters that ultimately determine and drive a person’s behavior and performance have not been primarily addressed.

There is an answer.

Developed by Mental Toughness University, the Mental Toughness Process® is a 20+ year proven psychological performance coaching process that provides the core foundation upon which the skills and mindset of highly effective leaders, female and male, are developed.

Let’s get real. For the most part, women are wired differently than their male counterparts. Women’s Mental Toughness® takes the core foundation of the Mental Toughness Process® and goes further — addressing the real and significant differences between women and men across gender, societal, cultural, psychological, and neurobiological dimensions regarding previously ingrained:

  • Attitudes, mindsets
  • Beliefs, thoughts, viewpoints
  • Actions, behaviors, habits
  • Learning styles
  • Language, communication styles
  • Preferences, tolerances and more

Beyond theory and ideas, Women’s Mental Toughness® dispels the confusion and delivers the practical HOW  the relevant coaching and mindset tools needed by today’s professional women to recognize, develop and promote their unique, inherent strengths as women leaders.

Women’s Mental Toughness® also provides a format for senior leadership to understand and incorporate what drives women’s behavior and performance for fostering a collaborative environment for the development, promotion and retention of existing and emerging women leaders.

What is mental toughness?

“Life is 10% what happens to you and 90% how you react to it.” ~ Charles R. Swindoll

Mental toughness is a person’s ability to maintain focus and perform at optimum levels for sustained durations while under low to intense levels of stress. Mental toughness is learned and it is a muscle that gets stronger with use.

A person’s degree of mental toughness determines her capability to:

  • Think creativity and critically without personal judgment or bias
  • Skillfully manage emotional response; “No Excuses” mentality
  • Lead independently, collaboratively, confidently; Take calculated risks
  • Effectively give and receive instruction; Constructively give and receive input, feedback
  • Objectively manage and resolve conflicts
  • Be engaged; Motivate self and others to seek challenges, opportunities
  • Embrace and thrive through change

Let her sleep
for when she wakes,
she will move mountains.